WHAT WILL YOU LEARN?
All mentoring takes place on through FaceTime or Zoom. In-person mentorship is available for clients on a case-by-case basis.
I can mentor you on what to buy and how to best utilize your gear to capture the look and feel you're searching for. This includes foundational photography knowledge, technique and education, guidance on camera equipment, software and other technology.
GEAR AND TECHNICAL TRAINING
Posing and Shooting in our business has been one of the biggest contributors to our success. The number one reason I hear from potential clients as to the reason why they contacted me is because of my use of light and more importantly, that every couple looks relaxed, not awkward, and genuinely happy.
POSING TO FLATTER
PVP consists of three photographer who together shoot 50+ weddings a year. Allow me to coach you in growing your team. How to find team members, how to manage them, how to market them, and how to create a backend process that maximizes profit.
BUILDING A TEAM
So often photography businesses struggle to succeed because they lack a clear idea of who they are, who they serve and what makes them different. Together we'll walk through the steps to create a brand voice you can use on social media, in emails, in marketing materials, on your website, etc. while also helping you establish HOW to talk to your ideal clients.
FINDING YOUR BRAND VOICE
This is our chance to jump into the state of your business from a financial and marketing perspective so we can identify areas for growth and marketing opportunities to grow your business (including pricing, social media, SEO, portfolio refinement, advertising, networking, etc.).
Dying for a client experience that leaves your couples breathless AND earns you that priceless word-of-mouth business? We will work on mapping your current client experience and identify opportunities to build on it. Topics often include organic marketing opportunities, client gifting, solving client pain points, etc.
Together we will evaluate your current process and strategize how to up-level your product game for albums and prints. I will share my tried-and-true album sales workflow and how I organically sell albums to clients through a customer-centric mindset.
Sales strategies for albums
Creating a compelling and converting website is one of the biggest struggles photographers face. Often sites are filled with clichés or fail to explain the value in hiring you specifically. Together we'll workshop your website (whether it's the whole site or something more specific) to sell your specific value proposition.
WebSITE CRITIQUES + COPYWRITING
Alleviate the need to do everything manually yourself. I will help you strategize a CRM automation strategy that increases your profitability, while also allowing you to work smarter (not harder), increase professionalism + client consistency, and make being a soloprenuer more sustainable to avoid burnout.
AUTOMATION + DUBSADO